Do you want to get more traffic to your website?
Here are 27 proven tactics for online marketing to double your traffic
1. Comment on other blogs
Leave comments on blogs that are related to your niche and website topics. Choose popular blogs which already have relevant readers.
Quick tip for Online Marketing: How to Write a Great Blog Comment and Get Author’s Attention
2. Leverage message boards
Message boards are still effective. Use them to start or join a conversation. Also helping other people to find solutions will grow up your expert rank.
3. Optimize your website for search engines
Through search engine optimization, you will get higher rank in google and other search engine systems and get more traffic to your website.
4. Start a blog
Blogging gives a big amount of traffic which converts into leads. Remember about SEO optimization of your articles, but still write for people first not for SEO robots. It is no necessary to write a huge article. It can be as simple as 200-400 words per post
5. Google local
Again talking about google as a big search engine system, setting a location for your business will give you higher rank for people of your area.
6. Use social networks
Facebook, Twitter, Google Plus, LinkedIn, Instagram, etc, all of them are your free online marketing tools which will give you more traffic.
7. Become a guest author
Let other blogs talk about you. Write a blog posts on other websites who have a similar audience. There are a lot of popular blogs on the internet, search for those who are looking for new content
8. Case studies
Post case studies of your happy clients, ask them for testimonials, interview them and share those stories. In online marketing, storytelling is a powerful technique for building relationships.
9. Write beginner’s guide
Write «How to…» guidelines and include links to your website, blog, social media, etc into the book. Make readers want to learn more.
10. Speak at the conference
Being a speaker will help position you and your company as an expert in your niche and you can make sales right at the stage.
11. Start an affiliate program
Let people promote your product and brand for some commission from sales they make.
12. Answer questions
Use forums and questions and answers sites for help people to find solutions of what they need.
13. Attend conferences
If you can’t or don’t like to speak at the conferences then take an advantage of getting to know more people who came there as you are. Don’t forget to bring enough business cards and network, network, network.
14. Talk smack
Be communicative with your audience and they will talk about you
15. Give away the farm
As well as blogging you can use also email to tell your audience in a step by step format of everything they need to change on their website to get more traffic.
16. Ask for referrals
Ask your happy clients to refer you to them friends
17. Leverage YouTube
Video content is getting more and more popular in online marketing. It’s a good way to show your product, service or use it for video blogging.
18. Offer steep discounts
Think about Groupon and similar services, which can give you more sales
19. Have exceptionally great customer service
Make your customers happy with a great service so they will want to go back to you
20. Get press
Be more visible. The more people talk about you, the more people will come to your website to see what is new and check out what you are offering.
21. Pay with a tweet
Offer something for free for a tweet about you. Simply Measured let you Generate Your Free Twitter Follower Report if you follow them on Twitter in exchange for this free report. And when you will be in their system they will offer you paid plans.
22. YouTube ads
You can get $.01 clicks on YouTube from people who want to see your videos.
23. LinkedIn ads
LinkedIn has a big audience. Post some advertising to get more traffic
24. SlideShow sharing sites
Upload your slideshow or PowerPoint presentation to sites like http://www.slideshare.net/ with your keywords so google will rank it better.
One of the best ways to get more loyal followers is to do a weekly podcast with the valuable content. You can also add it to iTunes and/or upload to other websites.
Retargeting is when you show ads to people who previously came to your website but left without them taking the action you wanted them to.
27. Find authorities for guest posting
Guest posting on high authority websites will give you great linking and you will build your brand and your followings. Or how about to ask influencers to write a blog post for your blog and share it with them audience?
Get more tips in the Infographic with 27 proven tactics for online marketing to double your traffic
Courtesy of Crawford and O’Brien
Marina Barayeva is an international speaker and coach who helps women entrepreneurs become recognized experts and confidently sell their services. She is also a TEDx speaker, has presented to audiences in Asia and North America, and has been featured in such media as ArtPeople, CCTV, China Radio International, and others.