It’s incredibly powerful when people praise you and recommend your business, especially online. Nowadays, when potential clients want to learn more about you, they don’t just ask around; they Google you. And that’s where online reviews become a crucial factor in their decision to work with you or move on.
In this episode, Brian J. Greenberg shares his top three proven strategies to get 5-star reviews for your business.
You will learn how to get more 5-star reviews and multiply them across the web. We’ll also cover which platforms matter most for attracting new customers.
Brian, aka The Salesman Who Doesn’t Sell, has founded businesses in e-commerce, marketing, and financial services.
He has generated over 50 million in revenue from his businesses and collected over 10,000 reviews and testimonials from customers. Brian is the founder and president of True Blue Life Insurance, whose mission is to be transparent, honest and helpful to their customers without ever bugging or pushing them.
You will learn:
- Brian’s main business is in the life insurance industry, which is very difficult to market online
- How Brian used reviews to grow his business
- How to leverage Better Business Bureau reviews
- How to use Google Business reviews
- The details you don’t want to miss when you use Google Business that will help your business to get higher in search
- What you need to know about E-A-T rating as one significant aspect of Google Business
- The platforms to collect the reviews on
- How to encourage customers to leave 5-star reviews for you
- How to multiply 5-star reviews on other platforms
- How to use 5-star reviews to get more sales
- How to display 5-star reviews on your site
Resources from this interview:
- Learn more about Brian Greenberg on brianjgreenberg.com and truebluelifeinsurance.com
- Check his family site on lovefitnessandyou.com
- Get reviews on Google Business
- Learn how to directly link to your Google Business Reviews
- Shorten your links in the emails with bitly.com
- Get a free copy of Brian’s book The Salesman Who Doesn’t Sell
- Follow Brian on Facebook, LinkedIn
Ep. 156
