How to Start a Speaking Business Based on Your Knowledge with Michael Hudson | Ep 79

Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. Learn how to build a speaking business based on what you already know or use it for marketing your business. Via @MarinaBarayeva. #business #smallbusiness #smallbiz #entrepreneur #entrepreneurship #businesstips #marketing #creativeentrepreneur #creativebusiness #mompreneur #womaninbiz #ladyboss

Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. As terrifying it may be for some people at the end of the day it all comes to practice.

And about the technical stuff, we’ll talk about in this episode. You’ll have an exercise for finding your topics to speak about, tips on what will help you to build credibility and how to use that in marketing. All you will need after that is to start speaking.

In this episode, Michael Hudson shares how to start a speaking business based on your knowledge.

Michael is a teacher, speaker, writer, facilitator, coach, & ideapreneur. He helps people discover their vision, write their story, and speak their vision into existence using his proven VisionSpeaker™ System.

He is also an author of the Public Speaker Secrets: 52 Proven Ways to Increase Your Impact Every Time You Speak.

In this episode, we will cover:

  • [00:22] About the episode and Michael Hudson
  • [01:59] Michael shares his journey of working in different fields that turned out to full-time speaking, coaching and consulting
  • [04:07] How he avoided a public speaking at the beginning of his career and how he overcame this fear
  • [08:43] The power of successful public speaking in the storytelling
  • [10:09] An exercise that will help you to find speaking ideas
  • [11:44] How to align your life stories with business
  • [14:32] How to gain credibility as a speaker
  • [18:06] Where to practice your first speeches and the tips on how to rehearse it
  • [20:28] The industry-focused approach for public speaking that helped Michael to build a speaking business
  • [23:02] How to find the industry to specialize in
  • [23:56] What will help you to market yourself as a speaker
  • [27:27] How to ask about the testimonial after you delivered a speech
  • [29:10] How to ask about the referrals
  • [32:47] How to get more business with video and testimonials from your previous public speaking
  • [36:35] Four steps that will help you to promote yourself as a public speaker and build a business around it
  • [39:13] Where to find Michael online
  • [40:42] For the show notes go to marinabarayeva.com and subscribe to the Marketing for Creatives show

The Key Steps that Will Help You to Start a Speaking Business Faster

  • Step 1: Map the message you want to share and find places where you can talk about that
  • Step 2: Test on your families and friends
  • Step 3: Rehearse the stories you share on the stage during the casual conversations with people
  • Step 4: Specialize in a particular industry
  • Step 5: After you deliver a speech look for the ways to get in touch with the audience again. For example, through some free extra materials that you can send them
  • Step 6: Get the video from every speech if it’s possible
  • Step 7: Collect the testimonials, feedback and try to get the referrals
'The power is in story' ~ Dr. Michael HudsonClick To Tweet
'To some degree, you have to coach the people on what you want' ~ Dr. Michael HudsonClick To Tweet
'In your business, you don't need a thousand testimonials. You need 5-10 good ones' ~ Dr. Michael HudsonClick To Tweet

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Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. Learn how to build a speaking business based on what you already know or use it for marketing your business. Via @MarinaBarayeva. #business #smallbusiness #entrepreneur #creativebusiness #mompreneur #womeninbusiness #ladyboss #quotes #quotesoftheday #businessquotes
Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. Learn how to build a speaking business based on what you already know or use it for marketing your business. Via @MarinaBarayeva. #business #smallbusiness #entrepreneur #creativebusiness #mompreneur #womeninbusiness #ladyboss #quotes #quotesoftheday #businessquotes
Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. Learn how to build a speaking business based on what you already know or use it for marketing your business. Via @MarinaBarayeva. #business #smallbusiness #entrepreneur #creativebusiness #mompreneur #womeninbusiness #ladyboss #quotes #quotesoftheday #businessquotes

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Connect with Marina Barayeva:

Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. Learn how to build a speaking business based on what you already know or use it for marketing your business. Via @MarinaBarayeva. #business #smallbusiness #smallbiz #entrepreneur #entrepreneurship #businesstips #marketing #creativeentrepreneur #creativebusiness #mompreneur #womaninbiz #ladyboss

Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. Learn how to build a speaking business based on what you already know or use it for marketing your business. Via @MarinaBarayeva. #business #smallbusiness #smallbiz #entrepreneur #entrepreneurship #businesstips #marketing #creativeentrepreneur #creativebusiness #mompreneur #womaninbiz #ladyboss Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. Learn how to build a speaking business based on what you already know or use it for marketing your business. Via @MarinaBarayeva. #business #smallbusiness #entrepreneur #creativebusiness #mompreneur #womeninbusiness #ladyboss #quotes #quotesoftheday #businessquotes Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. Learn how to build a speaking business based on what you already know or use it for marketing your business. Via @MarinaBarayeva. #business #smallbusiness #entrepreneur #creativebusiness #mompreneur #womeninbusiness #ladyboss #quotes #quotesoftheday #businessquotes Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. Learn how to build a speaking business based on what you already know or use it for marketing your business. Via @MarinaBarayeva. #business #smallbusiness #entrepreneur #creativebusiness #mompreneur #womeninbusiness #ladyboss #quotes #quotesoftheday #businessquotes
Speaking is one of the fastest ways to start positioning yourself as an expert. You already have enough experience to share it with others. Learn how to build a speaking business based on what you already know or use it for marketing your business. Via @MarinaBarayeva.

#business #smallbusiness #smallbiz #entrepreneur #entrepreneurship #businesstips #marketing #creativeentrepreneur #creativebusiness #mompreneur #womaninbiz #ladyboss
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Marina Barayeva is the founder of marinabarayeva.com. She is a blogger and a professional photographer. She writes about social media and personal branding for artists and creative entrepreneurs. For those who want to be visible with the work, brand and personality.